FORGE AHEAD never stops! On March 14th, Shenzhen Fashion Week 2019 autumn and winter series officially kicked off! Eight days, three conference venues, more than 80 international fashion shows came in the name of fashion!

On the afternoon of the same day, a first-day media meeting was held at the Shenzhen Museum of Contemporary Art and Urban Planning. Wang Lixin, deputy mayor of Shenzhen, former chief engineer of the Ministry of Industry and Information Technology, and executive vice president and chairman of the China Enterprise Confederation, Zhu Hongren Wang Tiankai, former president of China National Textile and Apparel Council, Mario Boselli, honorary chairman of Italian Fashion Association, Jennifer Taylor, vice president of global consulting and business development of IMG Fashion Department, Jia Xingdong, director of Shenzhen Industrial and Information Technology Bureau, and propaganda of Shenzhen Municipal Committee Han Wangxi, director of the city's design capital promotion office, Ren Kelei, chairman of the Shenzhen Design and Art Alliance, and Shen Yongfang, president of the Shenzhen Garment Industry Association, attended the event and introduced the event.

Three conference halls throughout the city fashion

This season, Shenzhen Fashion Week will be the first to open 3 conference venues, OCT Happy Coast (main show), Shenzhen Contemporary Art and Urban Planning Museum (Futian Conference Hall), Longhua Dalang Fashion Town (Longhua Conference Hall), and a total of ten from the world. More than 200 brands and designers from more than 80 countries and regions participated in more than 80 catwalks; the official designer commercial platform NEXT SHOWROOM was held concurrently with nearly 100 original designers.

International designers gather to let fashion open "Shenzhen model"

This season's fashion week attracts many famous designers from Paris, Milan, London and other four international fashion weeks to continue, the international cooperation designers accounted for 50% of the total number of games. Among them are French designer Nathalie Chaize, American designer brand ECHTEGO, French women's high-end ready-to-wear brand AVOC, IRAKLE PARIS, Italian designer FABIO QUARANTA, Finnish women's designer brand JUSLIN-MAUNULA, British new designer LUCY CHOI and other international popular Designer. Fashion Week is the first to launch "Australia Day", and KIRRIKIN+BUBUFEIFEI, MSHEM, MOHUA, and other emerging Australian designers will make their debut.

International fashion guests are also star-studded: Mario Boselli, honorary chairman of the Italian Fashion Association (Milan Fashion Week), Jennifer Taylor, global vice president of fashion department of IMG Group, Huff Huchet, international affairs consultant of the French Women's Apparel Association, Barcelona Gabriel Torres, Director of Design and Art Education at the School of Fashion, Veronica Bomont, Dean of the ESMOD Fashion Training Institute in Paris, and Stephen Roland, Paris Haute Couture Master, are both guests.

"Shenzhen Fashion Awards" will drive the future of the industry

In order to further improve the professionalization of fashion week, explore and cultivate more design innovations, Shenzhen Fashion Week set up the “Shenzhen Fashion Awards” for the first time, including the Shenzhen Fashion Design Award “Kuangpeng Award” and the most commercial value women's wear (men's wear) design of the year. The division, the top ten fashion designers of the year, the new fashion designer of the year, the top ten fashion brands of the year, the annual fashion brand with great appreciation potential, and the annual awards of the six figures of the annual fashion industry in Shenzhen, from design innovation, market commercial value, brand marketing In addition to multi-dimensional, it further encourages and promotes the design innovation, brand development and market expansion of Shenzhen's fashion industry, and shows the world's fashion strength and vitality of Dawan District in Guangdong, Hong Kong and Macao, and assists Dawan District and the creative and creative capital.

Light up a happy life

In order to radiate more fashion-loving people, the Fashion Week 2019 Autumn Winter Collection launched a series of fashion events, including the “Core Engine Starts the Future” hosted by the Futian District Government, the first Guangdong-Hong Kong-Macau Bay. District Fashion Industry Summit Forum, as well as the release of Paris Nali Luo 荻 2020 spring and summer international fashion trends, "Super Speaker - Speak your fashion proposition", "Establish" Yinghe Fashion Business and Investment Summit; March 21 big wave Longhua District, the fashion town, the Longhua District Government hosted the "After Life, Big Waves", and the A/W2019 Shenzhen Fashion Week Closing Ceremony and the 2019 Longteng Elite Fashion Model Contest National Finals, which will be the perfect ending for this season's Shenzhen Fashion Week. . In addition, the "fashion life zero distance" experience area, After Party, fashion street shooting, fashion festivals and other activities will also bring the most IN fashion experience. Many fashion stars, supermodels, artists, designers, fashionistas and urban elites share the world trend brought by this event.

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