Zegna Menswear Fall Winter 2017, classic Italian elegance, contemporary urban style

This season, Zegna invited international model, photographer and ceramic artist Jonas Mason, along with model and skateboarder Hugo Villanova to appear in the Ermenegildo Zegna Zegna 2017 Autumn and Winter series, opening up a fashion, image and dress code. A journey with a lifestyle.

Modern gentleman business style

As the fashion industry's veteran, Jonas was happy to see his young lady Hugo for years of fashion insights. The plane landed in New York in the early morning. The two gentlemen took a light Ermenegildo Zegna traveler's trolley case and wore a wool trench coat to attend the Soho Grand Hotel to attend a business meeting. In the meantime, the dedication of the business gentleman was fully demonstrated.

The two gentlemen shared their thoughts on photography, style, and outfit art.

Zegna's Autumn/Winter 17 collection incorporates elegant aesthetic elements, interpreting Italian pedigrees in shades of grey to create stylish, chic travel for modern gentlemen. The selection of precious fabrics ranges from jacquard knits and wool suits to cashmere jackets, all under the backdrop of the Prince of Wales' pattern, exuding a breath of fresh air and fully embodying the exquisite fusion of permanent classics and pioneering innovation.

Luxury casual fashion charm

After the morning meeting, two gentlemen put on Zegna's high-end handmade clothing and walked on the Manhattan trail. The orthodox business image is replaced by casual outdoor styles. Both of them have walked through all kinds of luxury stores and cafes, showing neatly the esthetics of fashion and sports.

Two gentlemen walk along West Broadway in Ermenegildo Zegna's handcrafted costumes

Ermenegildo Zegna's 17th-Autumn Advanced Handmade Series, inspired by outdoor spirits, innovatively cuts the structure and fabrics, matching the distinctive colors of camel, African earth and beige, and rewriting the definition of modern gentleman's outdoor dress. Among them, Casentino fabrics provide unique visual and tactile softness with unique finishing techniques; inner and outer flip structures and diamond-shaped quilted details provide outstanding practical functionality and modern luxury for outdoor wear.

Tailored and exquisite tailoring

Because of the "model"'s common identity, the two gentlemen talked about the topic of fashion and luxury. Inspired by Hugo's youthful enthusiasm, Jonas invited him to Milan to experience the exclusive service of Zegna who is dedicated to creating personalized luxury.

Jonas invites Hugo to experience Ermenegildo Zegna's exclusive customization service

Ermenegildo Zegna Su Misura enjoys a bespoke collection that is tailor-made for stylish gentlemen of all ages to create tailor-made clothing for every occasion. From professional service, selection of precious fabrics, to excellence in tailoring and manufacturing processes, every aspect is carried out in a meticulous manner and is determined to exceed the expectations of every customer.

Zegna Menswear 2017 Fall Winter Collection

To strike a classic Italian style

Relaunch the dialogue between authentic luxury and modern gentleman

To provide modern gentlemen with a choice for the current diversity of travel options